Synectics Group and our client, Chiquita / Fresh Express have been invited to participate in the 2006 Annual TPMA conference, Proving the Value of Trade Promotion Management.   The conference this year will be in Chicago Illinois, September 25th though 27th.

TPMA’s conference will share advanced strategies and ready solutions for your greatest performance and measurement challenges: trade promotion spending.  This conference will highlight case studies and implantation studies from manufacturers and retailers, including those that have implemented TPM with their Supply Chain.  It will also provide the perspective from both the CPG and Dealer Channel based programs.

Synectics Group’s client, Chiquita Fresh Express, will present to the general session from 10:55 am to 11:45 am.  The presentation topic is entitled, The Total Process, from Selecting a TPM Vendor Through the Roll-Out of Field Sales.
 
For more information on this seminar, go to http://www.vcfww.com/vcf/document/event/TPMAConference.pdf

To register for this seminar, go to http://www.vcfww.com/vcf_upcoming_conf.asp?frm1_event_id=31

For more information about TPMA, go to www.tradepromo.org

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