January 15, 2008: Synectics Group and Account Review again voted Best-in-Class for Trade Promotion Management.
For a sixth year in a row, Synectics Group earns an industry award from CGT. The 2008 January issue of Consumer Goods Technology Magazine recognizes Synectics Group services and the Account Review software as a Top 10, Best-in-Class software solution for trade promotion management. We appreciate being recognized by CGT, even though we are not a CGT advertiser.
Sometimes it is difficult to cut through the industry’s inflated, and often desperate-sounding marketing claims. We are proud that the market place has also confirmed Synectics Group is a leading trade promotion management software and services provider. Synectics Group has been and continues to be the clear market leader with the #1 market share of referencable CPG manufacturers in live production with true closed-loop trade promotion management software.
To recap the voting process, CGT emailed executives in the consumer goods industry and asked them to identify the solutions provider they currently use within each category as well as to rate their customer experience. The final ranking lists were determined by a combined score that was designed and managed by CGT staff.
Click here for information on previous
year’s awards: